When this campaign landed on our desk we were excited to wrap our Sound Design around it. With elements of Blade Runner, Tron and even The Matrix weaved throughout, it was a real blast to work on.
We had to start from scratch to design the sounds for flying cars, super energy highways, visible telecommunications and even a cybersecurity crash. Perfect! What Sound designer doesn’t want to create the sound of a futuristic world.
To get the right results we had to think outside the box and discover what these futuristic elements would consist of and therefore sound like. When you pair our sound, the amazing visuals and the reveal at the end and you have an incredible and memorable spot.